How to Setup - Google: Analytics, Search Console, & My Business | Bing: Places & Webmasters

We build websites and perform SEO services for local service businesses all over the US. We only work with 1 business type per market. Contact us before your competitor does!!! ??? https://Optimized.Design ? 0:40 – Google Analytics ? 3:99 – Search Console ? 19:40 Google My Businesses ? 35:58 Bing Places ? 35:07 Bing Webmasters ___________________ This video tutorial shows you exactly how to properly connect your website to Google Analytics, Google Search Console, Google My Business, Bing Places, and Bing Webmaster Tools. If you want your website to get found online...this is a great basic place to start. No real technical knowledge is needed, you just need a website and to know the basic information about your business to set these up. Yes. They are all FREE PLATFORMS!!! We set these up for every one of our clients as part of any website or SEO work we perform. Contact us and we will get you to the top of Google. ____________________ ? 0:40 – Google Analytics 1) Click Admin icon in the bottom left 2) Create Account 3) Name it the company name/website name 4) Enter URL in https version… 5) Pick category (Lawn and Landscape goes in Home and Garden) 6) Select Time Zone for the client’s location 7) Get Tracking ID – Checkboxes… 8) Copy JS Tracking Code Snippet 9) Click on Divi on left hand WP dashboard 10) Go to ‘Integrations’ tab after clicking on Divi 11) Copy the JS Tracking Code in the head section and click save 12) Back in GA - Data Collection – Turn both options on and save 15:03 – Link Search Console to Analytics once both are set up… 13) Link Accounts – Link SC – make sure you select the https://website.com version! Save and click Yes. ? 3:99 – Search Console 1) Go to the old version by clicking that link 2) Click ‘Search Console’ on the top left of the screen 3) Click ‘Add New Property’ toward the top right of the screen 4) Enter the first version of the site: https://website.com 5) Verify using 'alternate method' – choose GA and hit verify 6) Click ‘Search Traffic’, international targeting, choose the US, and save 7) Go to ‘Crawl’, and select ‘Sitemaps’ 8) Select Yoast in WP dashboard and open in a new tab 9) Click ‘Features’ tab, click the question mark next to ‘sitemaps’ 10) Copy the slug from the URL for this site’s sitemap 11) Paste the slug into SC, click submit, and refresh the page 12) Only on the first of the 4 domains, check Robots.txt 13) Next, ‘Fetch as Google’ - Fetch and Render 14) Open a new tab and start doing this for the other domain versions as the first site is still spinning and cycling through...once it completes, click ‘Request Indexing’, click ‘you are not a robot,’ and select crawl this URL and it’s direct links. Then...Run through this process with all 3 other variations of the domain! https://www.website.com, http://website.com, & http://www.website.com 15) Hook Yoast up to SC – Click ‘search console’ under Yoast in WP dashboard, click get the Google authorization code, log in as [email protected], copy the code and paste it in, then pick the https://website.com version from the list. ---Search Appearance – Select star as the separator, enter the company name, and upload their logo, and save. ? 19:40 Google My Businesses *Read our blog on how to optimize Google My Business to the fullest! https://optimized.design/how-to-optimize-your-google-my-business-listing/ 1) Add a location, then enter the basic business info they ask for. MUST USE a physical address...no PO Boxes allowed. All of this info can be changed once setup is complete… 2) Go to ‘Info’ once setup is completes 3) Add secondary categories that also fit his business – Main should clearly be the MAIN service they offer. Use secondary ones if appropriate. 4) Input Hours, a business description with locations and all services listed, insert a start date for the business 5) Add photos. Profile should be logo, cover should be best pic, add an image of the owner in team, and add as many good photos that we have to populate the rest. 6) Populate Services! Make categories as needed to separate services as appropriate, then enter each individual service in the correct category. ? 35:58 Bing Places 1) Add new business, usually single location 2) Create new business...walk through process populating information *Make sure it does not change the address from the way you typed it in! It tends to try to do that to you! ? 35:07 Bing Webmasters 1) Add Website in bar at the top of the screen 2) Copy full sitemap URL 41:54 3) Copy meta tag to the head in the Divi ‘Intergrations’ tab in the head and click save 42:48 4) Verify meta tag back in Bing Webmasters 5) Left-hand menu, GeoTargeting, choose domain to US 6) Left-hand menu, Submit URLs, and submit up to 10 today. Note which ones still need to completed on another day. 10 is the limit per day.