IAE Competition: What is European Industrial Excellence?

Since 1995, the “Industrial Excellence Award” (IEA) competition benchmarks European competitiveness in the industrial and service sectors. This competition focuses on Strategy Deployment, that is, how organizations align distributed activities and knowledge to achieve common strategic goals. HEC Paris Professor and Academic Director for France, Sam Aflaki tells us more about the competition and its participants. In this video, he explains what are the challenges confronting the European compagnies and what made Sanofi Pasteur Group and Bentley Motors win the 2015 competition. http://industrial-excellence-award.eu/home http://www.hec.edu/