Interview with Manuel Martinez of Desigual at SoHo Store - Undie Party - Free Clothes

The Barcelona based clothing line Desigual gave away free clothes to the first 100 people that showed up in their Skivvies at their SoHo and 34th street stores. Over 500 folks showed up to the two events some as early as 1:00 am. Desigual Undie Party will take place in our two stores in New York. The first 100 people, who arrive at our two New York City stores, wearing just their underwear, will walk out in a two-piece Desigual outfit. For Free! Thursday, September 23rd Desigual -- Soho 594 Broadway @ Houston, NYC 10012