Millennials or Baby Boomers: Who Should Marketers Target? Watch the TV Debate

Should marketers target Millennials or Baby Boomers? Who has the money? Millennials researcher Jason Dorsey debates new global research on Millennials, Baby Boomers, and generational spending on CNBC Power Lunch. Jason Dorsey is Co-Founder and Chief Strategy Officer at The Center for Generational Kinetics, a Millennials and Gen Z research and solutions company. He is passionate about uncovering new data that unlocks the potential of every generation. Learn more about Jason as a Millennials keynote speaker focused on practical solutions at http://www.JasonDorsey.com/bio Learn more about The Center for Generational Kinetics millennial research and solutions at http://www.GenHQ.com Thanks for watching the video!