New Balance - Candy Commercial (High Quality)

SYNDROME AND NEW BALANCE ARE SWEET ON CANDY The Brief: Los Angeles-based directing collective Syndrome has concocted an irresistible new batch of confectionary goodness in the latest :30 spot for New Balance via Ryan Partnership. Chosen to help launch the Candy Collection, New Balance's colorfully cool new brand of footwear for tweens, Syndrome have taken inspiration from old school pinball machines, childhood board games and the tasty sweets we all remember as kids to deliver a surreal sugarcoated ride through an elaborate gumball machine. With their irresistible ice-bottom soles and mouthwatering colors, the New Balance Candy Collection has style for miles and is guaranteed to satisfy any tween girl's fashion sweet tooth. The Creds: Client: New Balance Spot Title: Candy Air Date: March 2009 Agency: Ryan Partnership AD: Sheryl Seigel Agency Producer: Ryan Conover Prod Company: Syndrome Director: Syndrome DP: Syndrome EP: Monica Blackburn Post/Effects: Syndrome EP: Monica Blackburn Editorial: Syndrome Sound Designer/Composer: Michael Genato For more info visit: http://www.trustcollective.com/portfolio/content/syndrome_newbalance.htm