World Marketing Summit Philippines, brainchild of father of marketing Professor Dr. Philip Kotler, unite some of the most innovative minds from the corporate, public, NGO and academia spheres to explore ways to integrate marketing solutions.
The World Marketing Summit is an initiative to Shape the Future of Marketing and Create New Development Approaches through Marketing. WMS aims to improve the state of the World by engaging the global leaders and entrepreneurs to create a poverty-free World. http://wmsphilippines.org.
World Marketing Summit in the Philippines on February 22, 2020
In celebration of 10th year of World Marketing Summit, they take pride in announcing World Marketing Summit in the Philippines with the theme "Building Digital Economy Through Marketing" on February 22, 2020, at Solaire Resorts and Casino.
World Marketing Summit (WMS) was founded in 2010 by Prof. Philip Kotler who is widely renowned as the World-leading Marketing Guru and Father of Modern Marketing. WMS is a global alliance; a collaboration that unites the best minds from corporate with public sector and community leaders to transform and translate marketing ideas and solutions into tackling real and focused socioeconomic issues, and creating sustainable solutions through marketing-centric initiatives that are driven by social responsibility acting as their fulcrum. The aim and unique versions of the WMS are to elevate marketing from a corporate tool to a social equalizer that will deliver through a global stratagem "The New Paradigm of Marketing for the 21st center" while keeping its promise of "Creating a Better World Through Marketing"
WMS is the only summit in the word that is held in almost 20 countries yearly and has an audience comprising international organization, government companies, researchers, etc. from all over the world participating to address social issue from a marketing perspective.
The event theme for the Philippines is "Building Digital Economy Through Marketing" which shall include:
• Insightful distinguished sessions by Kotler Impact Speakers
• Panel Discussion
• Master-stroke Class
• Networking with Luncheon
The multidisciplinary sessions will be based on the following topics:
• Panel 1: DIGITAL MARKETING AND GLOBALIZATION YOUR BUSINESS
• Panel 2: DIVERSITY, SOCIAL RESPONSIBILITY AND BUSINESS GROWTH
• Panel 3: WINNING THE BATTLE FOR THE MIND OF THE 21st CENTURY CONSUMERS
• Panel 4: MEDIA MARKETING IN THE MIDST OF SOCIAL MEDIA disruption
• Panel 5: INCLUSIVE GROWTH THROUGH ENTREPRENEURIAL MARKETING: THE WAY FORWARD FOR THE PHILIPPINES
With the proliferation of the internet, next-generation technologies in Marketing and the adoption of programs, the scale and importance of an event like WMS Philippines has a significant role in future marketing. WMS will continue to provide new ideas and motivation to existing organizations and new startup in the Philippines.
WMS Philippines 2020 is expecting the participation of 1300+ delegates; comprising of International delegates, government officials, senior management, Marketers (for-profit and not for profit), academicians entrepreneur & young aspirants.