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Chantelle Lingerie's Head of CRM & their Senior CRM Manager discuss Darjeeling's campaign strategy and challenges. From niche products to best-sellers, they're now able to promote any product in their catalog and find just the right buyers for their campaigns. They've also changed the way they do campaigns, working better with Content and Product Marketing teams.
The original French video can be found here: https://youtu.be/KAFDY6ZaNb4